Your Publisher for Spanish NOW in the United States

Your Publisher for Spanish NOW in the United States. 1988 -2018 ... YEARS working alongside teachers and Spanish- learning institutions ... DIFUSIÓN USA 5.
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Our mission is to empower students, teachers and professionals with the command and the understanding of Spanish as a Second Language in order that they broaden their personal and professional skillset and flourish in an increasingly global and multilingual environment.

difusion.ele

difusion_ele

1988-2018 | 30 years

Difusión

DIFUSIONELE

Free resources for students and teachers

Your Publisher for Spanish NOW in the United States

www.difusion.com

ctlg_brch_ele_2018_usa_cover.indd 1

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difusion.com

Difusión is a Spanish publishing house specialised in providing instructors and students with the highest-quality Spanish as a Foreign Language (SFL) and Spanish as a Second Language (SSL) textbooks and materials. We are leaders in this field. Since our foundation, in 1987, more than 10 million students, across 38 countries, have used our materials to learn Spanish. And today, over 400,000 students are studying Spanish with Difusión, at Instituto Cervantes and at different schools and universities in the United States and across the world. We are very passionate about what we do and believe that foreign language research, quality authorship, linguistic authenticity and educational innovation, make a big difference in acquiring a second language. This is the reason why our commitment is to provide you with research based, classroom friendly, media rich, and linguistically accurate content.

Our catalogue ranges all the way from Primary to Adult and includes over 200 titles, including interactive textbooks and workbooks, teacher training materials and readers. All of them are digitally enabled, provide full mobility, and are also available in traditional print format. Additionally, a broad range of interactive and multimedia content for teachers and students is available on our digital platform Campus Difusión. There you will find many resources including flipped classroom activities and class-ready videos to enliven instruction We encourage you to visit us and be part of the Difusión family!

Katia Coppola Director, Difusión [email protected]

Our mission is to empower students, teachers and professionals with the command and the understanding of Spanish as a Second Language in order that they broaden their personal and professional skillset and flourish in an increasingly global and multilingual environment.

The leading European publisher for Spanish expands its presence in the USA

15

YEARS

working alongside teachers and Spanishlearning institutions in the United States around

1,000,000 books sold in 2017

Our bestsellers

1,000,000 +

students are using Aula internacional, the course that works well for all learners

The

1st

publisher to adopt a task-based approach with Gente

No. 1 in professional development for educators in Europe

USA

The United States ranks second in the number of visitors to campus.difusion.com

100 %

of the Institutos Cervantes in the United States use our course books

46

American Universities & Colleges

use our textbooks in different cities

Boston, Chicago, Washington D.C., 2 DIFUSIÓN USA

New York, Atlanta, Oakland, Anchorage, etc.

850,000 + minutes viewed last year on our channel

33,000 + followers in Facebook

60,000 + teachers subscribed to our newsletters

Difusión special offer

difusion.com

›› A Training and Communication Department in constant contact with teachers

›› Materials that incorporate the latest technology ›› ›› ›› ›› ›› ››

Contact us at [email protected]

Interactive digital books Downloadable Teacher’s Books Downloadable Audio MP3 files Videos with and without subtitles Projectable activity sheets Self-correcting online activities and more!

›› A digital platform for teachers and students

›› Face-to-face and online professional development

with

78,000 + users all over the world

›› Internationally acclaimed authors

Ernesto Martín Peris

Neus Sans

J. Plácido Ruiz Campillo

Universitat Pompeu Fabra, Barcelona Author of Gente hoy and Bitácora

Teacher Trainer Author of Gente hoy and Bitácora

Columbia University, New York Author of Gramática básica del estudiante de español

Rosana Acquaroni

Agustín Garmendia

Francisco Rosales

Centro Complutense para la Enseñanza del Español, Madrid Author of C de C1

Difusión Author of Aula internacional and Bitácora

Columbia University, New York Author of Campus Sur DIFUSIÓN USA 3

Our team

Administration and Sales Department Mireia Boadella Director, Sales Department [email protected]

Yoram Malka International Business Development [email protected]

Tere Liencres Billing and Sales Department [email protected]

Eva Llorens Billing and Sales Department [email protected]

Elisabet Capdevila Billing and Sales Department [email protected]

Digital Department Marta Corretger Director, Digital Department [email protected]

Sergio Troitiño Content Manager and Digital Editor [email protected]

Anne Mocaër Content Manager and Digital Editor [email protected]

Mateo Caballero Digital Developer [email protected]

Sergio Sanchez Digital Editor [email protected]

Fernando de Diego Digital Editor [email protected]

Núria Algarra Technical Editor [email protected]

4 DIFUSIÓN USA

difusion.com

Training and Communication Department Mathieu Prieur Director, International Marketing [email protected]

Amaya Núñez Director, Marketing and Institutional Relations [email protected]

Jesús Herrera Pedagogical Support and Professional Development [email protected]

Eva Martí Management and Logistics [email protected]

Edith Moreno Teacher Support and Organisation of Events [email protected]

Carmen Mora Teacher Support and Communication [email protected]

Editorial Department Agustín Garmendia Director, Spanish Publishing [email protected]

Eduard Sancho Director, Spanish School Publishing [email protected]

Pablo Garrido Coordinator, Spanish Publishing [email protected]

Clara Serfaty Editor [email protected]

Agnès Berja Editor [email protected]

Emilia Conejo Editor [email protected]

Núria Murillo Editor [email protected]

DIFUSIÓN USA 5

Online Professional Development

Your Platform for Learning and Teaching Spanish

campus.difusion.com

We Make Your Life Easy Thousands of teachers of Spanish as a foreign language all over the world use Campus Difusión with their students. You can too! With Campus Difusión you can: • Save hours when preparing and correcting activities. • Have all you need to design a variety of creative, stimulating classes with new resources every month. • Find professional development material to keep you up-to-date. • Forget about the technical side: we make sure everything works so you can focus on your classes.

Easy Access From All Your Devices Connect from your computer, tablet or phone. Offline Access With the new Campus Difusión app download all the resources you need and use them without any Internet connection.

$ 45.67* a year

Only $ 3.50* a month and $ 22.25* a year for your students!

$ 5.84* a month

Try it free!

Any questions? Write to us at [email protected]

Create your account at campus.difusion.com and find out about the resources and tools our platform has to offer.

*Approximate price. Currency converted on June 2018 (1 € = $ 1,17) and is subject to change. It will be charged in Euros: For Teachers: 39 € a year or 4.99 € a month / For Students: 19 € a year or 2.99 € a month. 6 DIFUSIÓN USA

difusion.com

Webinars: Online Professional Development n 6,700 More tha nd the arou teachers icipate rt world pa binars! e w r u o in

Webinar Flipped classroom: la clase más allá de la clase with the author of Campus Sur Ana Martínez Lara

Free Webinars

Customized Webinars

We give you the opportunity to join us free of charge from anywhere in the world for: • workshops on a wide range of topics related to teaching and learning Spanish • presentations and teaching tips for our materials You can access all the content from past webinars directly from campus.difusion.com. Some examples of our webinars are: • El significado y el aprendiz en el centro del proceso: razones para darle un nuevo papel al léxico with the author of Bitácora, Neus Sans • Repensar los materiales didácticos de ELE para la universidad with the authors of Campus Sur, Francisco Rosales, Kris Buyse and Pilar Salamanca • Enseñar en C1: la lengua y más allá with the authors of C de C1, Rosana Acquaroni and José Amenós

For learning centers that wish to incorporate our materials, or those that are already using them, we offer online workshops so you can find out more about our materials and implement them in your classroom. For more information, write to: [email protected].

Would you like an invitation to one of our webinars? Set up your user account at www.difusion.com. You will receive our e-newsletter and all our updates.

DIFUSIÓN USA 7

Professional Development

Professional Development Events Leader in Professional Development We organise and participate in many international professional development sessions, in different cities of Europe and the United States. Academic Year 2017/2018  I Seminario desarrollo profesional, Difusión-Instituto Cervantes New York - with Rosana Acquaroni and Agustín Garmendia. September 30, 2017  I Seminario desarrollo profesional, Difusión-Instituto Cervantes Chicago - with Francisco Rosales and Agustín Garmendia. October 7, 2017 A  CTFL Annual Convention and World Languages Expo, American Council on the Teaching of Foreign Languages (ACTFL), Nashville. November 17-19, 2017  I Seminario desarrollo profesional, Difusión-AATSP Minnesota - with Francisco Rosales. November 11, 2017  I Seminario desarrollo profesional de profesores de español para niños, Difusión-Instituto Cervantes de Nueva York with Clara Serfaty and Karina Bustamante. May 12, 2018  1 00th Annual AATSP Conference, Salamanca. June 25-28, 2018 Next Academic Year 2018/2019 A  CTFL Annual Convention and World Languages Expo, American Council on the Teaching of Foreign Languages (ACTFL), New Orleans. November 16-18, 2018 A  ATSP Minnesota, November, 2018

8 DIFUSIÓN USA

Our training sessions We regularly organize customized sessions to explain the approach used in our publications, to offer training in new educational developments and to present our textbooks.

difusion.com

See you in USA in 2019!

Would you like more information about our program for 2019? Write to us at [email protected] DIFUSIÓN USA 9

Market Research

Focus Group in the United States Difusión collaborates and relies on the advice of professors from all over the world to adapt our didactic materials to the different curricula and specific needs of each country. Our mission is to provide an answer to the teaching challenges faced by Spanish teachers from all over the world. We are currently in the process of adapting our textbook Lola and Leo, that focuses on teaching Spanish at the elementary level to the United States. This has been made possible by a group of advisors and teachers of schools throughout the country with which we have conducted an exhaustive research on the real and specific needs of teachers who teach Spanish in elementary schools.

Karina Bustamante International School of Brooklyn Advisor of Lola y Leo

“La aproximación cultural y el lenguaje neutral que usan es lo que me anima a usar Lola y Leo. Los personajes son muy atractivos para los niños y muestran mucho de la diversidad de la lengua hispana. Además, los niños con los que trabajo provienen de distintas culturas y se sienten muy curiosos de conocer los países de los personajes.”

We thank them for all of their support. We hope that the edition of Lola and Leo USA will be the ideal textbook for Spanish classes at the elementary level in the United States and will provide the necessary resources to make these Spanish classes a success.

Focus group in the Instituto Cervantes, Chicago 10 DIFUSIÓN USA

Our Authors in the United States

difusion.com

Interview with Javier P. Zapatero and Francisco Rosales Campus Sur American Edition authors Javier Pérez Zapatero Barnard College, Columbia University Coauthor of Campus Sur

Francisco Rosales Varo Columbia University Author of Campus Sur

Who is Javier Pérez Zapatero? Could you please talk briefly about your career? I started teaching Spanish as a second language in 1989 at the University of Granada. I moved to New York in 2001 and was hired by Barnard College at Columbia University in 2007, where I am Director of the Spanish Language Program. Who is Francisco Rosales Varo? Could you please talk briefly about your career? I teach Spanish as a Second Language since 1990 at the University of Granada and since 2001 in New York. I am very grateful to Jenaro Ortega Olivares, who led our faculty at the Universidad de Granada during our first years teaching Spanish. Currently I’m Senior Lecturer at Columbia University, where I’m Director of Advanced Spanish through Content Courses. What are the main new challenges in teaching Spanish in colleges in the United States? Javier: Spanish in the United States is not a foreign language anymore. Traditional Spanish courses were focused almost exclusively in gaining linguistic and communicative competence. I believe that new Spanish curricula should include communicative and sociocultural competence as well as academic competence to develop skills that will allow learners to delve into further fields of knowledge. Campus Sur adopts

this principle because it’s based on language and content integration, one of the biggest challenges in the teaching of L2. Do you think that instructional materials meet these new teaching needs in the United States? Francisco: Our college students are increasingly demanding and expect a more personalized learning experience. For this reason, materials and cultural components must be attractive for our diverse students which often includes heritage speakers. The traditional concept of instructional materials or textbooks is in crisis and subject to a thorough revision. Didactic tools are increasingly versatile. We need more accessible teaching aids, more diverse classrooms, and more receptive instructors. With all this in mind, Campus Sur comes to life, with the purpose of offering options to learn without being imposed a rigid model. What are the main advantages and disadvantages in the use of new technologies in the teaching of Spanish L2? Javier: A piece of chalk or a computer can be equally effective or useless, it all depends on the goal. Sometimes we are tempted to overuse technology and we may end up overlooking its real value. In my understanding, digital tools are beneficial as long as they help create knowledge. If we limit their use just to consume knowledge the potential technology will be wasted. Projectbased instruction in Campus Sur, is a good example of a wise use of these technologies. Before we finish, any recommendation for instructors of Spanish who read this interview? Francisco: First thing I would recommend is to be on the side of the learner. Positioning ourselves as teachers beyond our own interests or our institution’s interests is a very healthy practice. Sometimes we are controlled by routine and beliefs without reflecting on what we do in our classes and why we do it. Continuous education and reflection on our own teaching experiences are crucial. DIFUSIÓN USA 11

Our Publications - aligned with CEFR ratings and ACTFL assessments

Courses for High School and Adults  ula internacional Nueva edición A1 •A Course for students aged 16 and over • Bitácora Nueva edición A1 A2 B1 Course for students aged 16 and over

B2

A2

B1

B2.1 B2.2

Novice High • Intermediate Low • Intermediate High

Novice High • Intermediate Low • Intermediate High

A1 B1 B2  ente hoy A2 Novice High • Intermediate Low • Intermediate High •G Task-based course for students aged 16 and over

America n editi since 20 on 03 for Pears on

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A1

 ampus Sur B1 Novice High • Intermediate Low • Intermediate High •C Intensive university level course  de C1 C1 Advanced High •C Advanced course for adults A1 B1  odas las voces A2 Novice High • Intermediate Low • Intermediate High •T Course in culture and civilization

Courses for Elementary, Middle and High School  ola y Leo A1.1 A1.2 A2.1 Novice High • Intermediate Low •L Course for children of Elementary School A1

 eporteros internacionales A1 A2 •R Course for children of Middle School A1

 ente joven Nueva edición A1.1 A2 •G Task-based course for High School

Novice High • Intermediate Low A2+

B1.1

Novice High • Intermediate Low • Intermediate Mid

DIFUSIÓN USA 13

Our Publications - aligned with CEFR ratings and ACTFL assessments

Graded Readers Spanish Leader in ders! ea graded r

Culture  n día en... series A1 Novice High •U Short stories set in cities in the Spanish-speaking world: Barcelona, Madrid, Málaga, Salamanca, Sevilla, Valencia, Ciudad de México, Buenos Aires and La Habana • América Latina series

A1 A2

A1

A2 B1 A2 B1

 arca América Latina series •M  arca España series •M  escubre series •D

A2

A1

A2

 ires de fiesta latina •A

Intermediate Low • Intermediate High

A2 B1

B1 B1

B2

Novice High • Intermediate Low • Intermediate High

B1

Intermediate Low • Intermediate High Novice High • Intermediate Low • Intermediate High • Advanced Mid

Intermediate High

B1

 l Camino de las Estrellas •E

B1

Intermediate High

Graphic novel  ael y la red de mentiras •G

Intermediate Low

A2

 ael y las sombras de la huida •G • Gael y el arte de la traición

A2

A2

Intermediate Low

Intermediate Low

Mystery  ola Lago, detective series •L

A1

A2

A2 B1

B1

Novice High • Intermediate Low • Intermediate High

Biography  randes personajes series •G • Perfiles pop series

A2

A2

B1

Intermediate Low • Intermediate High

Intermediate Low

Adventures  ventura joven series •A

A1

A2

Novice High • Intermediate Low

ilable Also ava ks! as e-boo

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Grammar and Assessment • Gramática básica del estudiante de español  Students’ Basic Grammar of Spanish Intermediate Low • Intermediate High Material to understand and explain grammar  uadernos de gramática española A1 A2 B1 •C Material to understand and practise grammar

A1 B1

A1 B1

Novice High •

Novice High • Intermediate Low • Intermediate High

• App Gramática Española A1 A2 B1 Novice High • Intermediate Low • Intermediate High The app that helps you to master Spanish grammar  appdegramatica.difusion.com

Methodology and Other Resources •L  a formación del profesorado de español Teaching material for Spanish teachers  nseñar español a niños y adolescentes •E Teaching material for Spanish teachers  nseñar léxico en el aula de español •E Teaching material for Spanish teachers

DIFUSIÓN USA 15

Difusión around the world and in the United States

Present in more than 50 countries around the world

Difusión / Barcelona - Madrid Distributors

UNITED STATES MEP-INC/SCHOENHOF’S FOREIGN BOOKS 8124 N. Ridgeway Skokie IL 60076 Tel. +1 847 676 1596

MEP-INC/SCHOENHOF’S FOREIGN BOOKS 76 A Mount Auburn Street Cambridge, MA. 02138 Tel. +1 617 547 8855 / Fax +1 617 547 8551 [email protected] www.mepeducation.net

CONTINENTAL BOOK CO.

IDEAL FOREIGN BOOKS

132-10 Hillside Avenue Richmond Hill N.Y. 11418 Nueva York Tel. +1 718 297 74 77 / Fax +1 718 297 76 45 [email protected]

LATIN AMERICAN BOOK SOURCE, INC.

681 Anita Street, Suite 102 Chula Vista, CA 91911 Tel. +1 619 426 1226 / Fax +1 619 426 0212 [email protected] www.spanishasasecondlanguage.com

Western Division 6425 Washington St. 16 Denver CO 80229 Tel. +1 303 289 1761 / Fax +1 800 279 1764 [email protected] www.continentalbook.com

Editorial Difusión Barcelona c/ Trafalgar 10, entresuelo 1ª 08010 Barcelona (Spain) Information: +34 932 680 300



Urquinaona · Catalunya · Arc de Triomf

Editorial Difusión Madrid c/ Sánchez Pacheco, 39 28002 Madrid (Spain) Prosperidad · Cruz del Rayo

www.difusion.com [email protected]

Our mission is to empower students, teachers and professionals with the command and the understanding of Spanish as a Second Language in order that they broaden their personal and professional skillset and flourish in an increasingly global and multilingual environment.

difusion.ele

difusion_ele

1988-2018 | 30 years

Difusión

DIFUSIONELE

Free resources for students and teachers

Your Publisher for Spanish NOW in the United States

www.difusion.com

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7/6/18 8:23